Hot Ideas For All Your Ad Specialty and Promotional Marketing Needs
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Imprinted apparel is by far the most popular and visible promotional product. Most people probably have half a dozen or more t-shirts, polos, windbreakers, jackets, hats, caps, visors or sweatshirts emblazoned with a logo or message that they got from a promotion, fundraiser or company store.
There’s a reason this category remains at the top year after year: Its unique combination of visibility and functionality is hard to beat.
Wearables are also constantly evolving – new fabrics, new styles, new imprinting and embroidery techniques, and innovative placement options. Couple that with the fact that people always need something to wear, and you have a winner.
Wearables can easily be tied to specific promotional opportunities.
Team-building at sales meetings
Uniforms for company-sponsored sports events (softball teams, golf outings, etc.)
Logoed apparel for employees
Trade show “uniforms” for booth staff
Giveaways at fundraisers or company picnics
Company store items for workers and their families
And don’t forget wearables-related accessories like ties, scarves, caps, aprons, towels, blankets, and umbrellas. Creative business owners can even buy beach sandals with their company logo on the sole, leaving a “positive impression” in the sand.
It all adds up to one of the most vibrant and expansive categories of promotional products, one that’s far more than just sweatshirts and tees.
WEARABLES
Imprinted Apparel -- It's WEAR It's At